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Tanzania travel market ‘set to expand’
By Bilal Abdul-Aziz, IPP Media
Mon, Oct 04, 2004
Tanzania is set to become an increasingly important travel market as the sector continues to grow in Africa, according to a travel management expert.
Adrian Woodward, General Manager of UK-based Business Travel International (BTI), observed this on the occasion of BTI Rickshaw being declared the British firm’s partner in Tanzania.
“Airlines, both international and regional, are increasing their frequencies into the country and key airlines currently flying into Tanzania have witnessed their market share improve dramatically in recent months,” he said.
Woodward added that it was of paramount importance that Africa remained a major focus for BTI in the firm’s expansion plans.
BTI Rickshaw Director Prema Lalji said the bond between his firm and BTI was a major boost to the corporate travel management sector in the country.
“We are delighted to be joining the global BTI organization. BTI ensures clients receive a seamless service across all markets,” she said.
Corporate organizations operating in the country would start enjoying international travel management services following the partnership, she added.
Corporate and multi-national organizations such as Unilever, Ericsson and the UN increasingly consolidated their businesses within the East African region through its network of leading travel management companies, the BTI Rickshaw chief said.
Lalji said Tanzania, being the fastest growing economy in East Africa, offered a wealth of opportunities for both local and international organizations.
“The country witnessed an economic growth rate of 6.2 per cent in 2003 and this is expected to rise to 6.6 per cent in 2004,” she said.
BTI is one of the world’s leading corporate travel management firms and currently operates in over 100 countries around the world.
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